PROMOTIONAL PRODUCT PHOTOGRAPHY & VIDEO SERVICES DUBLIN
Content Creation for your brand
Is your eCommerce website Image Ready for business?
You may have a beautifully designed website, but if your product images & videos aren’t up to par, the aesthetic of your site will quickly crumble. Customers will associate the quality of your products according to the standards with which they are photographed.
You’ve told them that your products are cost-worthy and now you need to show them
Product Video: Users 80% more likely to purchase after watching a related video
Google reports that e-commerce websites see a significant increase in sales when a video is featured on a product page.
The report states that site visitors are 80% more likely to purchase a product after watching a related video – if people can visualise a product in action, it makes them believe in it, and want it.
Videos draw people in!
They encourage engagement. Web pages with video are 53% more likely to feature on the first page of Google search results.
As a business owner, you know that advertising your products is a good idea if you want to make sales, build your business’ reputation, and win customer loyalty. However, running ads and networking via social media are two great ways to drive traffic to your company website, but advertising is not enough to keep them there - let alone convince them to buy your products. You’ve told them that your products are cost-worthy and now you need to show them.
A major factor in boosting prospective customers’ confidence in the quality of your products is excellent product photography. Just as much as the phrase “quality counts” applies to other areas of your business, such as customer service and product development, it equally applies to your product images.
Bright, vibrant, and sharp images will make your products seem all the more appealing.
Professional photos sell more product!
In fact, 93% of consumers said that images are essential in their purchasing decisions.
Consumer habits have changed for good & online shopping is set to account for over half of all spending in the future.
In an age where having a compelling online and offline presence is a must, getting your product photos right is essential.
Whether they’re looking for a new sofa or the perfect pair of earrings, people who search and shop on their smartphones at least once a week say that product images are the shopping feature they turn to most.
Jonathan Alferness, Vice President, Product Management, Google Shopping Inside AdWords, May 2016
At 1IMAGE, we make it easy to get professional studio photos of your product quickly and affordably
Quality & Detail
Images allow consumers to better see the details of products. We ensure your products images are sharp, well lit and appealing!
All images go through a thorough post production process and extensive retouching and image manipulation services are available.
Web & Print
Multiple image sizes are delivered with each photo whether you intend to use them on the web or in high quality print.
We can shoot, retouch and size all your product images for seamless integration into your eCommerce website and social media platforms.
We can work with you to produce creative lifestyle images (studio or location) which can be used across a wide range of advertising and marketing platforms to help promote your brand.
Why is product photography important?
eCommerce product photography is crucial for one reason: It allows online shoppers to get a full, accurate picture of what they will be spending their hard-earned cash on.
Unlike in brick and mortar stores where shoppers can touch, feel and interact with a product they’re thinking of buying, the decision to purchase online relies heavily on the product images used to convey this same information.
Excellent commercial product photography also helps with image SEO too - something that search engines are increasingly focusing on in their algorithms.
In other words, high-quality photos that are optimised for search engines stand a much better chance of ranking in relevant image searches, which in turn can drive more traffic to your product pages.
When you choose 1IMAGE, you get high-definition, clear and exceptional quality pictures of your products which can be easily uploaded to your choice of eCommerce websites.